If there was ever a good time to invest in visualization tools, it is now. Nowadays, they are very widespread, easily accessible and easier to use. In addition, they allow real estate agents, developers and tourism projects to take full advantage of the range of technologies such as the virtual reality available to their business.


Here are 3 good reasons why you should invest in virtual reality technologies at this time.


1. VR supports globalization


As the real estate and tourism market globalizes, agents, developers or business face new challenges. For example, they need to find new ways to reach customers away from investments. Or, bring an unforgettable experience to as many customers around the world as possible at the same time. Of course, if your company have a show room like in Latinoamerica projects, agents can inspire, show and teach about the project and Virtual Reality can help with that.
There are many virtual reality tools that can help real estate and turism companies reach customers around the world. Thanks to the 3D virtual tours and 360 ​° photograph added to the lists or virtual visits guided remotely by the agents; Customers can visit any property or without leaving their home. In addition, such virtual reality tools provide an incredible user experience to many customers at the same time with the posibilitie to share with more people.


 Virtual tour for tourism project.

2. Virtual reality attracts millennial buyers


According to a recent study, Millennials represent 68% of all homebuyers for the first time at this time. To attract this generation, you will need something more personalized and immersive than traditional sales and marketing methods. Modern consumers are accustomed to receiving attractive experiences on demand with products. They like to interact with brands in the comfort of their homes.
By developing virtual reality content and distributing it on web-based platforms, mobile applications and social networks, you will reach these audiences right where they hang out, giving them a fantastic user experience.


3. VR helps build a strong online brand


Developing a reliable and robust online brand is a prerequisite for every real estate and turism marketing strategy. Creating a trusting relationship with customers is difficult, but investing in online marketing channels with the help of virtual reality technologies helps project an image of trust and honesty.
Experts say that virtual reality technologies will revolutionize the real estate and turism sector in the same way that Internet lists did two decades ago.
By 2020, 130k real estate agents will use VR to show properties, with an annual expense of $ 5,000 that is expected to grow by 10% each year.


Triarii in Real Estate Fair in Medellín, Colombia.


Do not stay behind your competitors and join this powerful trend making smart investments in virtual reality content.
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